Cultures for Health Videos


Cultures for Health makes starter cultures for fermented foods – seemingly complicated products with a learning curve. To make it seem easier and to help customers succeed, they developed how-to videos that gained traction on YouTube. When they rebranded, they wanted to redo the videos the right way. That’s where I came in.


I set up a video studio and ran a team of content creators and customer support reps through the process of creating a video, then directed and shot on 2 cameras as well as edited each final product in Premiere with a touch of After Effects. The result was 31 polished videos in less than 2 years.


Project Management

How to Make Water Kefir: Step by Step

How to Make Kombucha Tea

How to Make Heirloom Yogurt